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[johnleo360]

Hotel rates will rise by more than 20% during the December long weekend and next Christmas compared to last year, according to data from the consulting firm Simon-Kurcher , which assures that, despite the fact that prices have already accumulated an increase of more than 35% From 2021, travel appetite will not have a negative impact on demand.

Madrid is once again the most expensive destination C Level Contact List during the December and Christmas long weekend with a median rate above 278 euros. For their part, the Balearic Islands and Barcelona drop positions in the Christmas ranking, while the Canary Islands take advantage in their peak occupancy period.

The arrival of the December long weekend inaugurates the long-awaited Christmas festivities in Spain, a key month for the tourism sector that seems to see no end to the post-pandemic bonanza.



It is expected that the 2023 financial year will close as another year of records in terms of occupancy and billing for the majority of hotel chains, which are already looking to 2024 with optimism in the main indicators, although with travelers much more stressed in terms of budget available for travel.

According to a hotel report prepared by Simon-Kucher, rate increases will continue to be the protagonists this Christmas. The report indicates that the median fare will maintain its upward trend and will reach 246 euros at Christmas, 23% higher than last year and 36% higher than in 2021.

In terms of destinations, Madrid continues to position itself as the undisputed leader above Barcelona both in the December long weekend and Christmas in terms of the expected median rate. The capital maintains the highest position in the ranking with an expected median rate of 278 euros at Christmas and 240 euros during the December long weekend, 8% above the city of Barcelona, ​​which registers medians of 258 euros and 161 euros.
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